Updated 2026-10-21 · Google searches, United States · seeds: handmade gifts, personalized gifts, etsy shop ideas
Most searched Etsy sellers keywords
| Keyword | Searches / month | Trend |
|---|---|---|
| personal gifts | 110,000 | |
| personalized gifts | 110,000 | |
| etsy shop ideas | 90,500 | |
| custom gifts | 60,500 | |
| handmade gifts | 60,500 | |
| personalized jewelry | 60,500 | |
| personalized | 40,500 | |
| unique gifts | 40,500 | |
| personalized gifts for mom | 14,800 | |
| christmas personalized gifts | 12,100 | |
| personalized christmas gifts | 12,100 | |
| personalized photo gifts | 12,100 | |
| handmade christmas gifts | 8,100 | |
| handmade gifts christmas | 8,100 | |
| handmade gifts for christmas | 8,100 | |
| homemade christmas gifts | 8,100 | |
| xmas homemade gifts | 8,100 | |
| customised gifts for birthday | 6,600 | |
| personalised gifts for kids | 6,600 | |
| personalized wedding gifts | 6,600 | |
| easy homemade gifts | 5,400 | |
| handmade gifts ideas | 5,400 | |
| personalised gifts for him | 5,400 | |
| personalized gifts for him | 5,400 | |
| diy gifts | 4,400 |
Seasonal Etsy sellers keywords
These peak in specific months. Pin them six to eight weeks before the first peak. Month labels come from the data provider and can lag by a month or more for some phrases; confirm on Pinterest Trends before you schedule.
| Keyword | Searches / month | Peak | Trend |
|---|---|---|---|
| personal gifts | 110,000 | Jan, Dec | |
| personalized gifts | 110,000 | Jan, Dec | |
| etsy shop ideas | 90,500 | Jun | |
| custom gifts | 60,500 | Jan | |
| handmade gifts | 60,500 | Jan | |
| personalized jewelry | 60,500 | Jan | |
| unique gifts | 40,500 | Nov | |
| personalized gifts for mom | 14,800 | Jan | |
| christmas personalized gifts | 12,100 | Jan | |
| personalized christmas gifts | 12,100 | Jan | |
| personalized photo gifts | 12,100 | Jan, Dec | |
| handmade christmas gifts | 8,100 | Jan, Dec | |
| handmade gifts christmas | 8,100 | Jan, Dec | |
| handmade gifts for christmas | 8,100 | Jan, Dec | |
| homemade christmas gifts | 8,100 | Jan, Dec | |
| xmas homemade gifts | 8,100 | Jan, Dec | |
| customised gifts for birthday | 6,600 | Jan, Feb, Mar, Apr, May | |
| personalised gifts for kids | 6,600 | Mar, Apr | |
| easy homemade gifts | 5,400 | Jan | |
| handmade gifts ideas | 5,400 | Jan |
Long-tail phrases (four words or more)
Lower volume, far less competition, and they describe a specific pin. One phrase per pin.
| Keyword | Searches / month | Trend |
|---|---|---|
| personalized gifts for mom | 14,800 | |
| handmade gifts for christmas | 8,100 | |
| customised gifts for birthday | 6,600 | |
| personalised gifts for kids | 6,600 | |
| personalised gifts for him | 5,400 | |
| personalized gifts for him | 5,400 | |
| how to start an etsy shop | 4,400 | |
| personalised gifts for her | 4,400 | |
| personalized gifts for grandma | 4,400 | |
| personalized gifts for her | 4,400 | |
| customised gifts for him | 3,600 | |
| personalized gifts for grandparents | 2,900 | |
| handmade gift for boyfriend | 2,400 | |
| handmade gift ideas for boyfriend | 2,400 | |
| handmade gifts for boyfriend | 2,400 | |
| personalized gifts for dad | 2,400 | |
| diy gifts for boyfriend | 1,900 | |
| handmade gift ideas for friends | 1,900 | |
| handmade gifts for friends | 1,900 | |
| homemade gifts for friends | 1,900 | |
| personalised gifts for friends | 1,900 | |
| personalized gifts near me | 1,900 | |
| running an etsy shop | 1,600 | |
| customized gifts for her | 1,300 | |
| diy gifts for friends | 1,300 |
Pinterest-style phrases
The seeds combined with the words people add on Pinterest: ideas, aesthetic, DIY, for beginners. Only combinations with measurable demand are listed.
| Keyword | Searches / month | Trend |
|---|---|---|
| handmade gifts ideas | 5,400 | |
| personalized gifts diy | 210 |
How to use these keywords
- Name your boards after the top phrases, one topic per board.
- Give every pin one phrase: in the title first, in the first sentence of the description, and in the alt text as part of a plain description of the image.
- Use the seasonal list to plan the next two months, and the long-tail list for the pins you publish this week.
- Run the draft through Pin Doctor before you publish.
Guides for Etsy sellers
- Pinterest SEO for Etsy sellers: get your listings found by buyers
- Affiliate pins that convert: formats, copy and a 12-pin starter set
Frequently asked questions
- Are these Pinterest search volumes?
- No. Pinterest does not publish search counts. These are Google monthly searches in the United States from Keywords Everywhere, which move with the same seasons and rank phrases in the same order, so they are the best public measure of demand for Etsy sellers topics.
- How do I use this list?
- Pick one phrase per pin, put it in the title and the first sentence of the description, and save the pin to a board named for the broader topic. The long-tail phrases are the easiest to rank for; the top phrases make good board names.
- How often is it updated?
- The list is rebuilt from fresh data about once a month. The date under the title shows the last rebuild.
- Can I get phrases for my own topic?
- Yes. The keyword tool takes any seed phrase and returns the same data in about a second, with CSV export.