If you are new to Pinterest marketing, chances are you want to know if there is an optimal number of pins that you should be adding to your boards every day. We regularly get this question from BoardBooster users, so we decided to find out how much successful pinners are…
Sometimes we see new Pinterest users that are overwhelmed with the amount of features, and having a hard time figuring out which of the features they should learn first. Today we'll talk about a few major features that sounded exciting when Pinterest first introduced them, but never became truly popular.…
This is probably one of the most common questions that we hear from BoardBooster users. First time pinners want to know how many boards they should create. Bloggers that have been pinning for years wonder whether they accumulated too many pins or too many boards. So, we decided to shed…
Everybody knows that bloggers love to pin their blog posts on Pinterest. Bloggers that use BoardBooster often ask us whether their Pinterest marketing strategy should be based on pins from their own blog or involve a certain mix of pins from other websites that they like. Most pinning experts don't…
Welcome to the third part of our research of viral pins on Pinterest! Today we are looking at the growth trajectory of viral pins. We've been watching a bunch of pins as they grew virally from zero to thousands of repins per pin. While we noticed quite a bit of…
Everybody knows that vertical images look and perform better on Pinterest than horizontal images. The official guide from Pinterest recommends using photos with aspect ratios between 2:3 and 1:3.5. This is a very broad range though. When you are trimming a photo or designing a pinnable infographic,…
Today we are continuing the research that started last week. First of all, we wanted to see if every pinner has the same "fighting chance" when it comes to creating pins that go viral. This study defines "viral pin" as any pin that accumulated 1,000 or more direct repins.…
A lot of pinners are fascinated by viral pins. Whenever they stumble upon a pin with thousands of repins, they wonder what are the chances of their own pins becoming so successful. We receive a lot of interesting questions about virality from BoardBooster users. So, we decided to study different…
What can be more disappointing than finding an interesting pin and clicking it just to get a "Page not found" error? This problem (also known as Link rot) usually happens because of changes on the website that the pin links to. Most pins start with a source link that works…
BoardBooster users often ask us about hashtags. There are plenty of opinions on why you should or should not be using hashtags, but nobody seems to have reliable data on how popular the hashtags actually are. So, we had to run our own research, and found the answer - just…