How much should I pin every day?

If you are new to Pinterest marketing, chances are you want to know if there is an optimal number of pins that you should be adding to your boards every day. We regularly get this question from BoardBooster users, so we decided to find out how much successful pinners are…

Read this article

Tracking performance of your Pinterest boards

Pinterest marketers use quite a few metrics to measure their success. There are some great free tools that can help with this: Google Analytics can track your referral traffic and how well it converts. Pinterest Analytics provides lots of engagement metrics to owners of Business Accounts. And yet, BoardBooster users…

Read this article

A Study of Viral Pins (Part 3)

Welcome to the third part of our research of viral pins on Pinterest! Today we are looking at the growth trajectory of viral pins. We've been watching a bunch of pins as they grew virally from zero to thousands of repins per pin. While we noticed quite a bit of…

Read this article

Is your Pinterest audience growing fast enough?

A lot of Pinterest marketers use their rate of follower growth as a key success metric. Do you know how fast your audience is growing? If so, chances are you would love to know how your growth rate measures up against other pinners. BoardBooster Labs has been studying follower growth…

Read this article

A Study of Viral Pins (Part 2)

Today we are continuing the research that started last week. First of all, we wanted to see if every pinner has the same "fighting chance" when it comes to creating pins that go viral. This study defines "viral pin" as any pin that accumulated 1,000 or more direct repins.…

Read this article

A Study of Viral Pins (Part 1)

A lot of pinners are fascinated by viral pins. Whenever they stumble upon a pin with thousands of repins, they wonder what are the chances of their own pins becoming so successful. We receive a lot of interesting questions about virality from BoardBooster users. So, we decided to study different…

Read this article